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The Sun Hols from £9.50 – UX/UI Design

The Sun’s Hols from £9.50 holiday campaign has been running for over 30 years and is the UKs most successful and lucrative holiday promotion. Running in-paper in The Sun 2-3 times per year, millions of users view the booking website each year, resulting in 100,000s of bookings.

As design lead on this project, it was my job to initiate the design process and manage it through to completion from the first exploratory ideas and surveys, to lo-fidelity and digital wireframing of the user booking and browsing journeys through to prototype designs which could then be passed over to the development team for product development. Once these processes were completed, I was part of the team that thoroughly tested and evaluated the product before it went live.

Client

The Sun Hols from £9.50

Software Used

Figma, Adobe Photoshop

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